When it comes to providing customer service, businesses have a lot of options. They can hire people to man phones and chat windows, they can create FAQ pages for customers to find the answers they need, or they can utilize chatbots.
Chatbots are computer programs that mimic human conversation. They are growing in popularity as a way for businesses to provide customer service. Chatbots are becoming smarter every day and they offer a number of advantages over other methods. Here are seven reasons why you should consider using chatbots for your business.
1. Chatbots Are Available For Customers 24/7
One advantage of chatbots is that they are available 24/7. They never take a break and they can always be there for your customers. This is especially important for businesses that operate internationally and need to provide customer service around the clock.
2. Handle Multiple Customer Conversations Simultaneously
Another advantage of chatbots is that, unlike human customer service representatives, they can handle multiple conversations and customer queries at the same time. Chatbots can scale to meet the needs of your business, no matter how large it grows, providing a satisfying user experience to your visitors.
3. Achieve First Contact Resolution
Chatbots can be programmed to handle a wide range of customer service inquiries. This means that they can take care of the majority of customer service needs without ever needing to escalate to a human representative.
4. Improve Your Marketing
When you use your chatbot to connect with leads and customers, it collects valuable information like customer demographics, voice of the customer, their likes and dislikes, and more by asking quick and simple questions. This helps you improve your marketing to target more qualified leads.
5. Keep Your Human Touch
Weaving AI technology into your customer communications doesn’t take away from your human touch. Chatbots and live chats actually empower customers to self-serve when all they need is a quick response, but they know they have the option to connect to a human when absolutely necessary. It is an important balance.
6. Capture More Leads During High Demand Times
Chatbots enable your team to catch more leads during the busy season and peak hours without much of an investment. You can make sure your customers are taken care of during peak hours without adding more support experts or without providing training, etc.
7. Streamline Customer Onboarding
Customers love being guided through processes—when you make them figure things out on their own, studies show they are much less likely to follow through. For example, chatbots can ask questions and collect answers, and based on that can show the route to whatever customer is looking for.
There are many types of chatbots but many Slingshot customers enjoy utilizing their Slingshot chatbot because along with artificial intelligence capabilities, our CSRs are available to tend to customers and leads 24/7. Essentially, our chatbot is an extension of your sales team without the additional costs of hiring employees. Want to find out more about how to incorporate Slingshot’s chatbot into your business? Schedule your demo today!
